Rhics Technology is a creative digital agency headquartered in London, UK with branches across 3 continents. We specialise in Mobile and Web Application development, Design and Branding and general IT consultancy. We have a proven history of creating online success for global organisations via our suite of service
offerings. We help define your goals, create effective strategies, build easy to use applications, and design award-winning systems that communicates the desired message. Our process unites talent & passion with discipline. Our competitive prices ensures that projects are executed within budget and on time.
Job Title: Digital Marketing Manager
Location: Lagos
Employment Type: Full Time
Job Description
If you live and breathe digital marketing, we want to talk to you. We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. You will work with the supporting teams (such as business development, designers, programmers.), and vendors to launch campaigns on time and on budget.
Responsibilities
- Design, build and maintain our social media presence
- Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
- Measure and report performance of all digital marketing campaigns, and assess against sales goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Instrument conversion points and optimize sales funnels
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